Meet GrowBIG AI: A Free 24/7 Business Development Coach

For those who provide business development coaching, GrowBIG AI can be your secret to success.

I first met Mo Bunnell about a decade ago at a conference, and his insights on business development completely changed how I approach coaching. Since then, I’ve followed his work closely. So when I saw that Bunnell Idea Group had launched GrowBIG AI—a free, AI-powered tool designed to extend their proven coaching—I was genuinely thrilled. If you’ve ever wished for a business development coach on call, ready to help you before a big client meeting or when you’re stuck on follow-up, this is it.

Who Can Benefit from Using this Tool?

GrowBIG AI is for anyone who wants to grow their business while staying true to their values. Whether you’re an individual sharpening your skills or a BD professional driving team growth, this tool gives you the structure, coaching, and practical next steps to succeed. It’s especially powerful for professional services firms and relationship-driven industries where trust is everything.

Unlike generic AI tools that give you surface-level tips, GrowBIG AI is trained on nearly 4 million words of proven, relationship-first business development methods. It’s rooted in everything taught at Bunnell Idea Group and is designed to support growth that’s strategic, authentic, and sustainable.

What GrowBIG AI Does

1. Client-Facing Support

Imagine you’re meeting with a potential client and want to offer something valuable to build trust—a Give to Get. GrowBIG AI can help you craft specific, tailored ideas that align with their needs and deepen the relationship.

2. Personal BD Skills and Habits

Consistency matters. GrowBIG AI helps you build stronger habits, prioritize your most important relationships, and carve out time for growth activities. Preparing for a pitch? Want to spend more time on business development but don’t know where to start? This tool gives you the structure and coaching you need.

3. Team-Level Growth and Strategy

For teams, GrowBIG AI is a game-changer. It’s not just about aligning on goals—it’s about energizing your team with fresh ideas, gamified activities, and forward-looking strategies that make BD meetings something people actually look forward to.

How to Get the Most Out of GrowBIG AI

Here’s where it gets really powerful: focusing on the prompts. Once you sign in to the tool, GrowBIG AI begins sharing tips on how to structure prompts and the way you structure prompts is the real game-changer. The secret is to provide context before you ask for advice. A simple four-step framework works best:

1. Tell the model about you.

2. Tell the model about others involved.

3. Describe the situation.

4. Give a very specific prompt.

   
   

Specificity is the secret sauce. Instead of asking, ‘Give me some Give to Get ideas,’ you might say:

‘I’m meeting with the new Chief People Officer of a $10B life sciences company. They came from a competitor, and I want to invest in their success while building trust. Give me 10 specific ideas with the highest chance of deepening the relationship and leading to follow-up activity.’

Notice how the details make all the difference. Notice the number? That’s another pro tip: use numbers for specificity. “10 ideas” will give you far better results than “some ideas.”

And when the stakes are high? Add this line to the end of your prompt:

Before you get started, what else do you need from me to do your best work?

I was surprised at the smart questions it asks back.

And here’s another important point: you don’t need to share private or client-specific information to get great results. By framing your prompts with general roles, industries, or situations, the tool can still generate highly relevant, actionable ideas—without needing to enter confidential details.

Power Prompts & Team Use

Over time, you’ll develop your own “Power Prompts”—the go-to instructions you reuse for things like Dynamic Meeting Prep, Give to Gets, or client team planning. Keeping a library of these (in Notes, OneNote, or your Second Brain system of choice) will save you time and give you a reliable starting point every time.

But GrowBIG AI isn’t just for individuals. When used in a team setting, it’s almost like adding another strategic advisor to the room. Imagine:

• Using it live in a client planning session to map out how to triple your growth at a key account.

• Designing a retreat session agenda with both client and rainmaker panels that energize your group.

• Gamifying BD activities for technical teams who “don’t like selling” but love numbers and measurable goals.

• Shifting team BD meetings from dull updates to forward-looking brainstorming with AI as your facilitator.

  
  

Just project it on the screen, ask it questions in real time, and watch it spark ideas your team might never surface otherwise.

Why It Matters

GrowBIG AI isn’t just about winning work—it’s about building relationships, creating authentic value, and sustaining growth for the long haul. Whether you’re looking to sharpen your own BD skills or unlock growth across your team, this tool gives you the structure, coaching, and inspiration you need—anytime, anywhere. Try it for free and see how it can transform your approach to business development. Learn more about the tool here: GrowBIG® AI Tools - Bunnell Idea Group

Looking Ahead

I’ll be honest: I’m impressed. GrowBIG AI already feels like having a world-class BD coach at my fingertips, and I’ve only been using the free version.

Even more exciting? Bunnell Idea Group are already working on an enterprise version set to launch in 2026. If this is what the free version can do, I can only imagine how powerful the enterprise model will be.

The future of business development isn’t just about tools—it’s about combining proven methods with cutting-edge technology. And GrowBIG AI is showing us what that future looks like.

👉 Whether you’re looking to sharpen your own BD skills or unlock growth across your team, GrowBIG AI gives you the structure, coaching, and inspiration you need—anytime, anywhere. Have you tried it? What was your experience like?